 At Marketsquare Asia in Singapore, American and international publishers, wholesalers, distributors and retailers will gather 10-11 September at the Fort Canning YWCA to learn from each other and to do business.
“Marketsquare Asia is the largest gathering of the trade in Asia,” says Jim Powell, president of ChristianTrade. As a commercial and transportation hub for the region, Singapore offers the perfect opportunity to expand sales through the English-language markets throughout Asia.”
Participant Information
 Register today using the Marketsquare Asia registration form, or simply click over to ChristianTrade's secure website: www.CTAInternational.com. If you are coming from outside Singapore, reserve your room at the convention hotel: download the room reservation form here. (Lodging is limited.)
To participate as an exhibitor in Marketsquare Asia, download an exhibitor application form, along with the rules and regulations for exhibitors, and contact Kim Pettit (+1-719-432-8428; kpettit@ChristianTrade.com).
Exhibitors attending Marketsquare Asia are listed below. Please click on the contact name to send them an e-mail.
 “We are delighted that Daniel Scott Mays will be the featured speaker at the Celebration Dinner for Marketsquare Asia,” says Powell. Mays, of B & H Publishing, is based in Brisbane, Australia. He has worked in the Christian publishing industry for more than 25 years and has experience in retail, wholesale distribution and publishing, and frequently leads seminars on
leadership, Christian growth, and marriage enrichment. Mays will speak on "Responding to Your Calling, Not Your Competition." Come and hear this timely and inspiring message!
| Date | Time | Presentation | | Thursday September 9 | 18:00 - 21:00 | Celebration Dinner - requires pre-registration - featuring Daniel Mays on "Responding to Your Calling, Not Your Competition." | | Friday September 10 | 09-00 - 09:15 | Opening Ceremony | | 09-15 - 11:00 | Customer Service - Jack Scott | | 09-15 - 11:00 | Negotiating International Translation Rights - Ellen Hsu | | 11:00 - 18:00 | Exhibition open | | Saturday September 11 | 09-00 - 11:00 | Displays and Merchandising in Your Store - Jack Scott | | 09-00 - 11:00 | Trends in Christian Publishing - Jim and Ellen Elwell | | 11:00 - 17:00 | Exhibition open |
The workshops on Friday and Saturday are open to all participants; no additional registration is necessary.
"The sessions will be outstanding,” “In addition to sessions on merchandising and customer service for retailers," says Kim Pettit, ChristianTrade chief executive officer, "we will also focus on trends in Christian publishing and what makes a bestseller.”
Jack Scott, ChristianTrade's director of training and development, is offering
the Professional Retailer’s Institute on Thursday 9 September, prior to the start of Marketsquare Asia. In addition to the Institute, there will be training available each morning of the trade show in Singapore. These will not duplicate the material offered in the institute.
To participate in the Professional Booksellers Institute, register now at ChristianTrade's secure website: www.CTAInternational.com.
| Date | Time | Presentation | | Thursday September 9 | 9:00 - 10:00 | The Business of Christian Retailing, Part 1 – understanding your Financial Statements | | 10:00 - 10:15 | Break | | 10:15 - 12:00 | The Business of Christian Retailing, Part 2 – Inventory Management | | 12:00 - 13:00 | Lunch (on your own) | | 13:00 - 15:30 | Marketing Strategy, Part 1 - Organizing, Marketing Plan, Advertising and Publicity | | 15:00 - 15:15 | Break | | 15:15 - 16:00 | Marketing Strategy, Part 2 - Promotions, Events, Target Marketing, Building Customer Loyalty | | 16:00 - 17:00 | Hiring, Training, Motivating Staff
| | 17:00 - 17:30 | Q&A on the day
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Register for Marketsquare Asia today on ChristianTrade's secure website: www.CTAInternational.com.
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